Blog Branding photos of a podiatrist - case study: Fit Feet Podiatry
Blog title image, brand photos and case study of Alison Pettican, podiatrist, by Jane Mucklow

Branding photos of a podiatrist - case study: Fit Feet Podiatry

10/10/2024


Alison Pettican, Podiatrist - A Branding/Website Photography Case Study 

[New marketing photos.  Case study: 1 hour branding shoot]

With this blog I'd love you to meet Alison, a podiatrist with a clinic in Tonbridge, Kent - Fit Feet Podiatry.

Alison had been really busy getting her new clinic ready to open, and wanted photos for her website to show it off - and some photos of her too!  We decided on an hour's photography session as being long enough for both, and got busy planning.  Alison's brand colours were turquoise, teal and lime green, which she'd decorated the clinic with, so that was perfect to help make sure everything went together and would look good on the website.  Plus Alison did my brand style quiz and she was a Spring with that, so that all fitted with her branding and website and clinic colours, along with all the fresh white paint in the clinic!  

As part of the planning, I made a secret Pinterest board as usual (I create a private board that only I and the person I'm about to photograph can access and see, and I fill it with a selection of other people's branding photos to help my client decide what sort of look and poses and locations etc they would like; and to make sure we're both aiming for the same kind of thing. They can add to it too, and it gives us some inspiration if we need it during our shoot!). 

Alison booked a pretend client to pose with their feet for us too!  And then on the day I took a variety of photos of Alison both working in the clinic and a few posing for me, and plenty of room views and details of the new clinic too.

branding photo of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - standing holding a coffee

We mostly photographed Alison in her clinic uniform, but I love the few we got that are more informal like this one above too.  You can see this and lots more  over on the clinic website at https://fitfeetpodiatry.co.uk/

Updating your website?  Ready to book your own branding shoot?  Find out more on my Capture Your Brand photography page.

Keep scrolling for more of my favourites😀

branding photo of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - sitting in the clinic

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - headshots in uniform

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand in the pool holding a baby

branding photos of podiatrist Alison Pettican's clinic by Jane Mucklow Picture Your Brand in the pool holding a baby x3

branding photos of podiatrist Alison Pettican's clinic by Jane Mucklow Picture Your Brand

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - headshot, wearing clinic uniform, against a teal wall

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - client's feet standing and walking on the scanner in the clinic x3

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand in the pool teaching a small boy x3

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - treating a man's feet in the clinic x3branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - close up details of treating a man's feet x3

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand in the pool teaching a small boy

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - headshots in a blue shirt x3

There we go - and if your feet are in need of some attention, check out Alison's website - Fit Feet Podiatry!

Oh and we started with a few photos of Alison and Walter the dog, so here's a couple of those too!  We didn't have time for many photos to capture Alison away from the clinic, but she can use these to show that she does get outside, enjoys walking, has a dog etc - it all helps potential clients to get to know, like and trust her, and see that she does live what she teaches and helps with at work, to get people moving, active and healthy.

branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - photo outside walking dog on grass x2

testimonial for branding photos of podiatrist Alison Pettican by Jane Mucklow Picture Your Brand - very happy with results

➡️Want some photos you love too?  Find out more on my Capture Your Brand photography page.

I look forward to photographing you soon!

blog and email footer - love Jane x

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#Branding Photography Portfolio


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